Saturday, January 18, 2014

Carl Peter Forster is a German diplomat son who spent 30 years in the automotive industry. After 13


Meet the VCC's hidden rulers responsible for cooperation covered candy dish between Volvo and Geely. Carl Peter Forster is one of the world's most experienced bildirektörer and talks candidly about the intersections of the automotive world's polar opposites, new joint projects - and his sharp criticism of Volvo's volume figures.
"Up to 2020, the volume will probably covered candy dish be around 1.5 million vehicles., It is good. So the problem with the volume is in the initial covered candy dish stages. Platform covered candy dish will hold up to 2025 to 2030, said Carl Peter Forster on VCC's future.
"Brown eyes burning. Upper Class. Seems honest, "I write in a randa subscription as we sat ourselves. For the first time allow themselves Geelygruppens chief adviser interviewed about his role as Li Shufus right hand, and responsible for the cooperation between premium and discount Volvo-Geely.
It was summer 2012. Suddenly the phone rang at Carl Peter Forster's cell phone. Shortly afterwards he took the Landrover at the Hilton Hotel at Terminal 4 at London Heathrow for a meeting with the principal owner of Volvo Cars and Geely, Li Shufu - directly told about his great challenge: Increasing covered candy dish cooperation between Geely and Volvo. The question then arrived at the meeting: "You want to come on board, covered candy dish to be chief strategist at Geelygruppen and go into both Boards?"
Carl Peter Forster is a German diplomat son who spent 30 years in the automotive industry. After 13 years at BMW, the last few years of executive management, he became head of GM Europe, covered candy dish including Saab Automobile in Trollhättan. In 2011, he started as CEO of Indian Tata Motors, which in 2008 bought the British Crown Jewels Jaguar and Land Rover.
Li Shufu wanted from the start to find collaborations and get access to Volvo technology. But Volvo's covered candy dish models were built on Ford platforms, with the technology locked in a vise with former owner Ford. Li Shufu became increasingly frustrated. In 2011, an internal agreement on cooperation between Volvo and Geely. But hardly anything happened.
Meanwhile, in the other parallel universe, jumped Carl Peter Forster covered candy dish of Tatajobbet after his wife became ill. It was after that he met Li Shufu. And in early 2013 he went into the Geely and Volvo boards.
- But it was not easy. If the platform is not advanced enough for the Volvo becomes the problem - and it becomes too expensive covered candy dish for Geely stop it just as bad. You have to dig deep to ensure that there is common ground. covered candy dish And that's it.
Bites with red roses go in and svadan is lively when he talks about heating and air conditioning system with separate heat exhaust for the right and left sides of the interior of the Volvo and a simpler version of Geely.
In the automotive world is a volume of between 500 and 700 000 cars for a platform well small. Volkswagen group expects to produce 4,000,000 cars on their so-called covered candy dish MQB platform including covered candy dish Golf is based on a few years.
So we come back to something more sensitive. Volvo has four years plowed covered candy dish billions into a new car platform covered candy dish for the larger models and a new four-cylinder engine family. To speak plainly, covered candy dish it is cutting edge technology that Geely owns and can legally use. The concept of low-hanging fruit has rarely seemed so fitting.
- The powerful engines are too sophisticated and strong for Geely ... The smallest petrol engine with less advanced turbo and easier injection can be a very good engine in Geely between models. But we have not yet taken any decision on it.
- The costs of Volvo's research can be allocated to more than double the volume and Volvo receives a flow of money to develop their research, but also access to providers in China that reduces costs.
China's automobile industry is a swarm of up to 100 small car brands - the authorities are desperately trying covered candy dish to consolidate the industry and has selected covered candy dish nearly ten priority automakers. Geely came up with, but is still one of the smaller manufacturers.
All western manufacturers must be given a 50/50-ägda joint ventures with Chinese manufacturers to sell and manufacture cars in the country. He sat himself on a top position in one of the largest GM and Shanghai Automotive.
- Our position is unique. Volvo is a global premium covered candy dish brand and Geely will never challenge Volvo's position. Volvo can add double in volume when developing new technologies without covered candy dish having to worry about the partner "kills" Volvo.
- The other vest manufacturers Chinese partners know exactly how much money they earn and want a piece of the pie. Generally becomes collaborations in samriskbolagen increasingly backbreaking. The Geely-Volvo's none of that.
Volvo has the next few years a challenging situation. Although the important SUV XC90 launched in the fall, it will take some time yet before several other important models are presented: the example of China major S80 model and volume model V70 is now over seven years old.
- I feel bad about those statements about volume numbers. covered candy dish That is wrong. Irrelevant. We will create a strong brand, develop great products and sell as many as possible where we tj

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